Oregon Department of Transportation (ODOT)

Live Action Public Service Commercials

We've been teaming with Gard Communications and the Oregon Department of Transportation (ODOT) for years to create impactful and informative public service announcements. All spots focus on the importance of keeping Oregonians safe, ranging from topics like drunk driving prevention, wearing seatbelts, and focusing on the road.In these live action spots, we work closely with our clients to provide an end-to-end production solution, including scriptwriting, location scouting, casting, filming, audio, editing, and color correction.

Client: ODOT
Agency: Gard Communications
Production: Deep Sky
Director: Jared Hobbs
Producer: James Horn

More Credits

We've been teaming with Gard Communications and the Oregon Department of Transportation (ODOT) for years to create impactful and informative public service announcements. All spots focus on the importance of keeping Oregonians safe, ranging from topics like drunk driving prevention, wearing seatbelts, and focusing on the road.In these live action spots, we work closely with our clients to provide an end-to-end production solution, including scriptwriting, location scouting, casting, filming, audio, editing, and color correction.

Client: ODOT
Agency: Gard Communications
Production: Deep Sky
Director: Jared Hobbs
Producer: James Horn

More Credits

Speed

Park Your Phone

Our first of many commercial spots for ODOT and Gard Communications. Park Your Phone plays throughout Oregon in theaters and broadcast, creating awareness to put your phone away before driving. We were tasked to film and bring to life real elements within a driver’s vehicle. We did this practically using wires, green screen, and a puppeteer. Our toy trooper was practically placed for lighting reference. In post we modeled, textured, rigged, and brought him to life. Our 2D team added a nice touch to the trooper by hand drawing his face and lip sync. Filming was shot at Cinerent West within a day thanks to a killer crew and lot’s of pre-production planning!

Buckle Up. The Way To Go.

“Buckle Up. The Way To Go” is another commercial spot we collaborated on for ODOT and Gard Communications. In this charming video, we feature a family’s account of bucking up and passing this life saving lesson onto their growing up daughter.

Signs

We teamed up with our friends at Gard Communications to produce a new PSA for Oregon Department of Transportation. Our goal was to produce a local spot that felt central to Oregon and connected with viewers where they've been this very situation.

A Crash is No Accident

Gard approached us to produce a third spot for ODOT. The concept is to begin at the scene of an incident, rewind to how it all started, and fast forward/stop as the night progressed. To tell the story within 30-seconds we thoughtfully storyboarded and created a shot list we would need in order clearly communicate with viewers that a crash is not an accident.

Is It Worth It?

In partnership with ODOT & Gard, we developed a PSA emphasizing the importance of cautious driving and patience on the road. Our joint initiative in this live action spot shows the direct correlation between driving slowly, safely and the reduction of accidents.

Move It

Working with Gard and ODOT, we’ve crafted a live-action video stressing the importance of road safety. Our goal: keep Oregonians safe and focused on the road.


CREDITS

Park Your Phone
Client: ODOT
Agency: Gard Communications
Studio: Deep Sky
Director: Jared Hobbs
Producer: James Horn
Art Director: Barret Thomson
Director of Photography: Russ Eaton
Puppeteer: Zachary Brockhoff
3D Technical Director: Elliot
Editor: Matthew Roberts
3D Modeler: Joe Antico
3D Animator: Jordan Heard
2D Animation: Jack Ellis
Compositor: Esli Becerra
VFX Cleanup: Zack Dixon
VFX Cleanup: Grant Perdew

A Crash Is No Accident
Client: ODOT
Agency: Gard Communications
Studio: Deep Sky
Director: Jared Hobbs
Producer: James Horn
Art Director: Barret Thomson
Director of Photography: Russ Eaton
Editor: Miguel Aguilar
Color Correction: Grant Perdew
Lead Actor: Josh Rice
Officer: Sherif Robby Nashif

Move It
Client: ODOT
Agency: Gard Communications
CD: John PlymaleStudio: Deep Sky
Director: Jared Hobbs
Producer: James Horn
Art Director: Barret Thomson
DP: Russ Eaton
AC: Jared Rogers
Key Gaffer: Joel Stirnkorb
Key Grip: Ken Riddle
Swing: Charlie Norton
HMU + Wardrobe: Amber Aprin
Editor: Matthew Roberts
VFX: Esli Becerra
VFX: Zack Dixon

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.